Choose the software plan that fits your referral program. Add expert launch or optimization support, and access better payout usage rates as your plan grows.
14-day free trial. Save 20% with annual billing. Cancel anytime.
When you exceed your monthly allowance, new advocates can continue joining your program. Additional advocates are billed at your plan’s published rate.
Existing advocates remain in your account and do not count again in future months.
All plans include manual payout methods. Automated Payouts usage and provider fees are priced separately.
Why our advocate pricing works differently
Genius Referrals
Traditional capacity pricing
What is measured?
Unique new advocates added this month
Total stored or active members
Does the allowance reset?
Yes, every billing month
Usually not
Do existing advocates count again?
No
They continue consuming capacity
What happens when the limit is reached?
Published overage rate applies
Upgrade, buy capacity, or restrict new members
Suitable for automation?
Yes
Permanent limits may eventually block growth
Built for teams, integrations, and AI agents
AI agents, integrations, and automated workflows can add advocates continuously without running into a permanent database cap. You pay for unique new advocates added during the billing month—not for storing the same advocate records month after month.
No permanent member-capacity limit
Existing advocates never count twice
Duplicate requests do not create additional usage
Failed requests and profile updates do not count
Published advocate overage rates
Published payout usage rates
Provider fees shown separately
Need more than Software?
Choose the level of help that fits your team
SOFTWARE ONLY
✔ Build it yourself ✔ Full platform ✔ Documentation ✔ Support
Manual payout methods are included in every plan. Automated Payouts is included in Silver, Gold, and Platinum, and available on Starter for $49 per month.
Usage rates decrease as you move up plans, giving growing and high-volume programs better payout economics.
Payouts and Rewards
Basic
Grow
Advanced
Plus
Automated Payouts Platform
$49/month
Included
Included
Included
Cash Rails
$0.30 + 2.5%, cap $25
$0.30 + 2.5%, cap $25
$0.25 + 2.0%, cap $20
$0.20 + 1.5%, cap $15
Gift Cards
$1.00/card
$0.85/card
$0.75/card
$0.50/card
Discount Rewards
$0.50/redemption
$0.40/redemption
$0.30/redemption
$0.20/redemption
Manual payout methods
Included
Included
Included
Included
Cash Rails
Includes PayPal, Wise, and future automated cash payout providers. Genius Referrals fees are charged only when a payout is completed.
Provider fees apply separately
PayPal, Wise, and other payout providers may charge their own transaction, transfer, currency-conversion, or destination fees.
Gift Cards
Charged per successfully issued gift card, regardless of the card value.
Manual payout methods
Manual bank transfers, manual payouts, products, and account credits are included in every plan with no Genius Referrals usage fees.
Compare plan capabilities
Only the limits and capabilities that change as your program grows.
Features
Basic
Grow
Advanced
Plus
New advocates per month
250
1,000
2,500
5,000
Additional new advocate
$0.20 each
$0.15 each
$0.10 each
$0.06 each
Referral programs
1
1
2
3
Reward campaigns
1
1
2
5
Languages / currencies
1 / 1
1 / 1
2 / 2
3 / 3
Campaign capabilities
Single- and double-sided
Single-, double-sided, and tiered
Single-, double-sided, and tiered
Single-, double-sided, tiered, and multi-level
Branding and domains
Logo, colors, and fonts
Branded program domain
Custom domain, SSL, and sender domain
Full white-label branding
Automated Payouts Platform
$49/month add-on
Included
Included
Included
Payout usage rates
Standard
Lower
Better
Best
Support
Email support
Priority email support
Dedicated Customer Success Manager
Dedicated Customer Success Manager
Pay for growth, not database size New advocates are counted only when they are first added during the billing month. Existing advocates do not count again in future months. When you exceed your included allowance, your program continues running and the published per-advocate rate applies.
Learn how advocate usage is calculated
Connect Genius Referrals to your existing stack
Explore All Integrations
FAQ
Questions teams usually ask before they commit.
Your plan includes a set number of advocates who can be added during each monthly billing cycle. Advocates already in your account do not count again in future months.
No. The allowance measures new advocates added during the current billing period, not the total number of advocate records stored in your account.
Your program continues running. Each additional new advocate is billed at the published overage rate for your plan.
No. Genius Referrals does not stop advocate signups when you reach the included monthly allowance. The applicable overage rate is charged instead.
Yes. AI agents, integrations, and automated workflows can continue adding advocates. New advocates are measured monthly, and published overage rates apply when the included allowance is exceeded.
Automated Payouts Platform unlocks automated payout processing, status tracking, retries, reporting, and provider reconciliation. Automated Payouts is included in Grow, Advanced, and Plus, and available on Basic for $49 per month.
Yes. Manual bank transfers, manual payouts, products, and account credits are included in every plan without usage fees.
Cash Rails are billed when a cash payout is completed. The fee includes a fixed amount plus a percentage of the payout value, with a maximum fee per payout. The exact rate depends on your plan.
They may. Provider-imposed transaction, transfer, destination, and currency-conversion fees are separate from Genius Referrals usage fees.
Gift Cards are billed per successfully issued card. The rate depends on your software plan and does not depend on the card value.
Discount Rewards are billed when a code is redeemed. Creating or issuing a code does not trigger the usage charge.
Yes. You can begin with the software and add a Launch or Optimization Package when your team needs expert assistance.
Yes. You can upgrade as your monthly advocate growth, number of programs, campaign requirements, or payout volume increases.