- Choose a CRM that suits the company
Companies of any size can benefit from a CRM,
there is software for all types of businesses.
However, depending on the context of our company, we must choose a CRM that responds to the functions we need.
- Know all the functions of the CRM
It is better to investigate before investing, we must thoroughly know the CRM that we plan to install. If necessary, we can ask its creators for
advice or look for
tutorials to guide us.
Only then will we know if the software is compatible with the
objectives of our company and how it can benefit us.
The automation of the Marketing strategy such as sending confirmation emails and reminder SMS, in addition to data analysis, will give us the necessary
information to create campaigns that connect us more and more with our
audience.