- Word-of-mouth marketing to build trust
is one of the best Referral Marketing
strategies that we can promote in times of tax collection.
According to extensive research, recommendations from friends and close contacts
are 90 percent more effective at attracting customers, at tax time.Sending reminders
via email and sharing experiences on social media will allow us to capture the close contacts of our users and also retain our audience.Referral discounts
are also a great way
to convince our customers to express a good opinion of our business. It is a way for both, client and company, to benefit.
- Optimize the content of the pages and social media
Our website and social media are extremely important during tax season. Optimizing the content that we share in both spaces can help us reach new market niches
and explore audience possibilities
To attract customers in tax times, it is important to:
- share informative content that answers the questions of our customers with tips and feasible strategies for the stage and above all, innovative elements that attract the attention of the audience.
We must also take into account sharing content with simple, understandable language and suitable for all types of audiences.
Another element that we must keep in mind to optimize our website and social media is SEO
and the importance of techniques to make content relevant.
Let's not forget to register the business in Google My Business
to ensure quick and efficient contact.